PJ Lhuillier Group named CSR Company of the Year

The PJ Lhuillier Group of Companies’ (PJLGC) education and sports advocacy projects bested nine of the Philippines’ top conglomerates, bagging this year’s Corporate Social Responsibility (CSR) Company of the Year award during the recent Asia CEO Awards in Solaire Resort and Casino.

The country’s most preferred microfinancial and business-to-business company, PJLGC has been offering Filipinos with quality and innovative services and products alongside its promotion of its corporate social responsibility advocacies.

Under the group is Cebuana Lhuillier, which offers pawning services; Cebuana Lhuillier Services Corporation, which handles money remittance, bills payment, corporate payouts, collections, foreign exchange, electronic load, and remit to account; Cebuana Lhuillier Insurance Solutions offers microinsurance and traditional insurance products; Cebuana Lhuillier Bank, which provides banking services, and Cebuana Lhuillier Foundation, the corporate social responsibility arm of the Group.

“We are happy with this distinction from our contemporaries in the industry. This recognition affirms our continued commitment to, and fortifies our company’s mission of, giving opportunities for people to be a valuable component of society. Education and sports are excellent channels for growth and personal development for the people, most especially the disadvantaged and financially challenged,” said P.J. Lhuillier Group President and CEO Jean Henri Lhuillier.

Its CSR efforts were deemed most distinguished among its fellow finalists—Cognizant, HSBC, IBM, Lafarge, Magsaysay, Meralco, Philex Mining, SM Cares, and WiPro.

PJ Lhuillier Group’s Advocacies

Since the incorporation of the company’s CSR arm, the Cebuana Lhuillier Foundation, Inc. (CLFI), PJLGC has been advocating “education for all” through its nationwide scholarship program, which targets to produce family bread-winners and contributors to the country's economy.  At present, CLFI offers around 300 scholarship slots nationwide.

This year, PJLGC helped thousands of out-of-school youth and adult to restart their education journey through the establishment of 16 Cebuana Lhuillier Alternative Learning System (ALS) Community Learning Centers nationwide.

PJLGC is also recognized as a long-time patron of Philippine sports through its President and CEO, Jean Henri Lhuillier.

The company implemented projects that aim to boost sports development and awareness in the country such as the grassroots developmental tennis and basketball programs—the year-round Cebuana Lhuillier Age Group Tennis, and the Tryouts ng Bayan. The company also currently owns and manages a team that plays in the Philippine Basketball Association Developmental League (PBA D-League)—the Cebuana Lhuillier Gems.

PJLGC has also been supporting and sponsoring various Philippine National Teams in their quests to bring sports glory for our country, such as:

l Philippine Davis Cup Team

l RP Blu Boys and Girls

l RP Youth Bowling Team

l Philippine Men’s and Women’s National Basketball Team

l Team Gilas Pilipinas

The company, through its President and CEO, also holds key positions in different sports organizations in the country:

n Chairman of the Board, Philippine Tennis Association (PhilTA)

n Team manager of the Philippine Davis Cup Team

n Team owner of Cebuana Lhuillier Gems

n President of the Amateur Softball Association of the Philippines (ASAPHIL)

PJ Lhuillier was also one of the finalists for the Top Employer of the Year award, with Jean Henri as a finalist for the Global Filipino Executive of the Year.

Asia CEO is an annual award-giving body that recognizes distinctive and diverse achievements of the country's most accomplished management teams and industry leaders.